How SMCP is accelerating international expansion
SMCP, the French contemporary fashion group behind Sandro, Maje, Claudie Pierlot, and Fursac, has been aggressively expanding its digital and international footprint.
With thousands of new products every month, Du Bruits Dans La Cuisine was facing critical capacity bottlenecks in content creation.
Facing tight launch timelines, Claudie Pierlot was looking for an integrated solution to accelerate their content operations.
